Chapter 5 - Page 1 of 13  (draft version may contain some typos etc)

Business Planning - Goals & Objectives Made Simpler

When it come to planning for results, most (unconsciously) use a linear planning method.

Linear Planning is where you think in terms of the sequence of activity steps needed to achieve a goal or objective.

For very-very simple projects, this works well

However, for less than simple planning exercises, difficulties can occur that can make planning a nightmare.

To begin with, setting the correct goal or objective can be a hard task. This is especially so if there are unknowns or if internal or external change is occurring.

If there is strong competition or lack of market knowledge, this can compound the objectives setting problem.

Next, there is the Action Plan detailing issue. Getting bogged-down in the details is a problem for many. Can you identify with this?

Then there is the getting stuck problem, if you don't understand the  "how to" steps for one or more of the Action Plans.

The solution

If there was a very good pay-off, would you be prepared to make a small to medium change in the way you approach planning,?

I the answer is yes, I can show you a simpler, faster and better way to handle goals, objectives and everything else needed for a good plan.

(Sorry for the quality of this image, I will have to redo this one and a couple of others. I'm not sure what went wrong.)